Coupons and gift vouchers, built for your website storefront and customer wallet
Run percentage and fixed-amount coupon campaigns alongside true stored-value gift vouchers — with a customer-facing wallet, inline eligibility feedback at checkout, and redemption analytics that native Odoo loyalty tools do not surface.
The problem
Native Odoo loyalty and coupon tools are built around POS and back-office sales orders, with a dense setup flow and no way for shoppers to see the discounts or gift-voucher balances they hold. A marketing lead asked to launch a promotion by Friday ends up over-configuring a system meant for a different job.
The solution
Website Coupons & Vouchers is scoped entirely to the online storefront: build a campaign, generate codes, and let customers redeem a discount or spend down a stored-value balance from a self-service wallet — with clear, inline feedback the instant a code does or does not apply.
Everything a storefront promotion needs
Every capability below is implemented in the module.
Unique Voucher Codes
Every campaign issues distributable, non-guessable codes generated automatically and ready to hand to a customer or a mailing list.
Flat & Percentage Discounts
Configure fixed-amount or percentage-off campaigns and apply the same eligibility and restriction rules to either type.
Stored-Value Gift Vouchers
Issue true prepaid vouchers with a running balance that carries forward across multiple orders, spent down order by order like a gift card.
Product & Category Restrictions
Scope a campaign to specific products or categories, and require a minimum order subtotal before a code can be redeemed.
Scheduled Activation & Expiry
Start and end campaigns on a schedule without manual intervention, and run as many concurrent campaigns as you need.
One-Time-Use & Segmentation
Enforce per-customer or global one-time redemption, and target campaigns to new versus repeat customers to prevent code sharing and abuse.
Bulk Generation & Distribution
Generate vouchers in bulk for a distribution list and send the codes by email or SMS directly from the campaign, with no manual export.
Customer Wallet & Checkout Panel
Shoppers see their available coupons and voucher balances in a self-service wallet and a unified cart panel showing what is applied and what is still available.
Redemption Analytics
Track redemption counts, discount given, and revenue influenced per campaign in a pivot/graph dashboard, including side-by-side A/B campaign comparison.
How it works
Create a campaign
Choose coupon or stored-value voucher, set the discount and eligibility rules, and schedule a start/end date in one form.
Generate & distribute codes
Bulk-generate codes for anonymous shoppers or specific customers, then email or text them straight from the campaign.
Customers redeem at checkout
Shoppers apply a code in the cart voucher panel and get inline feedback the moment it does or does not qualify.
Track results
Review redemption history, discount given, and revenue influenced per campaign, and compare A/B variants at a glance.
Frequently asked
No sales fog. If your question isn't here, email us and we'll answer it the same way.
No. It is a lightweight, storefront-only alternative that runs alongside native Odoo — it does not touch POS or back-office sales-order coupon entry, which are explicitly out of scope.
Buy it on the Odoo App Store
Purchase, download and install directly from the official Odoo Apps Store — you'll always get the latest supported build.
Website Coupons & Gift Vouchers
Storefront-scoped coupon campaigns alongside true stored-value gift vouchers — with a customer wallet, inline eligibility feedback at checkout, bulk generation and distribution, and redemption analytics.
Buy on Odoo App Store